The tricks of the trade for keeping your accounts organized.

Many companies often discover that to keep up with their audience they have to subscribe to a variety of social networks. Often they find it hard to navigate between the various social sites. which invariably results in one site being favoured over the others — leaving the other deserted.
Success in social networking is found through consistent usage of the medium. How is it possible to effectively manage all of these social networks?

One trick is to leverage the flexibility of some social networks by linking them together. Facebook is an extremely useful social site not for its popularity, but for the fact that it can be linked to a number of other social networks. For example, by linking your Twitter or Plurk accounts to your Facebook profile, every time you tweet your Facebook status will automatically be updated. Also, blog articles can automatically be published as notes on your Facebook page.

Another trick is to employ the use of a social networking aggregator — a program or web application that streams all of your social networking accounts into one user interface. Aggregators such as Spokeo or NutshellMail give you the ability to monitor the conversations of multiple networks and effectively maintain a relationship with your audience.