September 11, 2009 – 11:37 am
The tricks of the trade for keeping your accounts organized.
Many companies often discover that to keep up with their audience they have to subscribe to a variety of social networks. Often they find it hard to navigate between the various social sites. which invariably results in one site being favoured over the others — leaving [...]
We’ve been a bit busy. Here’s a look at what we’ve been up to.
Steezy EndevorsSteez, a popular East Coast ski and snowboard magazine taps Aardvark. The magazine, which began in 2007, has quickly earned the respect of winter enthusiasts throughout New England. Steez may be best known for their winter sports events held at various [...]
February 4, 2009 – 2:20 pm
The difference between being an original and an effective thinker.
I’ve been picking my brain all week and I’ve finally come up with a kick-ass concept for a marketing campaign. With great bravado, I show it to one of my co-workers looking for the level of admiration given off by a religious zealot. “Oh yeah. That’s [...]
January 26, 2009 – 11:05 am
The dirty little secret about sharing web content.
We’ve all seen a YouTube video seemingly out of place on another website. Staring us in the face with a big, fat YouTube watermark. “Why would someone promote YouTube on their own site?” I never understood why some would use another company to display content. That being said, [...]
January 19, 2009 – 10:13 am
Plan Ahead – What sets your business apart? What are your top goals for the exhibition? How long does it take to print 200 tri-folds and 500 white papers? Where’s your booth? If you haven’t started to think about your strategy for the exhibition, START NOW! You should always be thinking about what will give [...]